Advertisement Targeting Multi-Unit Property Owners and Managers

Overheating in is a BIG problem in centrally heated apartment buildings, particularly in cold climate urban areas like NYC. Open apartment windows in the dead of winter are a common sight, and a source of angst for property managers who have to pay the fuel bills. This simple ad uses a familiar visual to communicate the problem and a spare amount of text to highlight a solution with additional benefits.

Advertisement Targeting Residential Facility Managers and Superintendents

This ad is creatively diplomatic.

Superintendents and property management firms frequently deal with tenants who complain about insufficient heat. Sometimes the complaints are legitimate -- sometimes they are not

Heat-Timer's Internet Control Management System helps superintendents and property managers distinguish between the two. This ad tells that story while still showing respect and empathy for the tenant. Sweet.